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Marketrix

The word 'marketing' brings forth a lot of images such as advertisements or marketing strategies. This is what Marketrix brings to Alliance School of Business, Alliance University. It conveys education through fun and develops potential candidates for marketing careers with a focus on knowledge while providing tools and encouragement to become world-class marketing leaders. Learning marketing by practice is achieved by Marketrix through organizing events such as 'Retail Melas,' which pool the marketing talents of young vibrant minds. The club also brings innovation and creativity with advertising and promotion campaigns, and an array of activities and events that allows achievement of its mission through seminars, debates and workshops.

Mission


Marketrix helps to develop and educate the most prepared candidates for marketing careers with a focus on knowledge, tools, and the encouragement to become world-class marketing leaders.

Objectives


Learning marketing by practice is achieved by Marketrix with:
  • Organising 'Retail Melas' that pool the marketing talents of young vibrant minds
  • Bringing in innovation and creativity with the best advertisement designing and promotion competitions
  • An array of activities and events that allows achievement of its mission through seminars and debates
  • Fostering learning through workshops and interactive sessions
Contacts: Faculties In-Charge
Name   Prof. Sunil D. Anto
Telephone : +91 80 30938161
E-Mail : sunil.danto@alliance.edu.in
Club E-Mail : marketrix@alliancebschool.org
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